(一)
20XX年央视春晚的广告收入创新高,但节目中的植入广告引发了热议。最近,某网站举行了一次题为“对今年春晚植入广告的态度”的调查,请根据以下饼图(pie chart)所示信息用英语写一篇短文,并提出你自己的看法。
注意:
1.对所给提示,不要简单翻译,可适当增加细节,使行文连贯。
2.词数150左右。开头已给出,不计入总词数。
3.植入广告:product placement
Festival Gala has set records for TV commercial rates, which accordingly has caused heated discussions due to product placement in the programmes.
The opinions on this topic vary from person to person. One in four think there is so much of product placement that lots of people feel unsatisfied when they watch the programmes. And 10% of the people think product placement in the programmes greatly ruins the image of CCTV, beause it will leave a bad impression on audience in and outside China. Besides, nearly one third of the people hold the opinion that it’s hard to relate the product placement to the programmes, making the audience feel uncomfortable.
However, there are 15% of the people who think it is helpful for the development of CCTV. And the rest think there is no need for us to be so strict with product placement. After all, it’s very natural.
Personally, the product placement is really disgusting and CCTV should try to avoid it.
本文总体结构非常清晰,作者通过整合拼图,谈论对待广告的两大观点,最后陈述自己的观点,除此之外,作者在选词造句上也下了一番工夫。在开头,中间以及最后的结尾处,优美、地道的句式层出不穷,一些高级词汇相互响应,熠熠生辉,值得其他学生借鉴。
The 20XXSpring Festival Gala has set records for TV commercial rates, which accordingly has caused heated discussions due to product placement in the programmes.
According to the pie chart, we can see 15% of the surveyed people think it’s difficult to develop CCTV without the product placement, because it can provide enough money. At the same time, 20% of them think the product placement is presented in the progamme in a natural way.
On the other hand, the rest of the people are against the move and they have their own reasons. Nearly one third of them say the product placement has little to do with the programmes, which reduces their interests in the programmes. And 10% of the people hold the idea that the disadvantage that it ruins the image of CCTV outweighs its advantage. Besides, a quarter complain there are too much product placement in the programmes.
As far as I’m concerned, even if it’s common to see product placement, I don’t think it should appear in some programmes of art and culture.
本文反映出作者对英文写作极强的驾驭能力,首先作者能够很好地审题,通过图表找准信息,并且将文章结构安排地很合理,让读者一目了然,再次,作者在语言方面极具天赋,从开始的一个without的强调句,到非限制性定语从句,及后来 Spring Festival Gala has set records for TV commercial rates, which accordingly has caused heated discussions due to product placement in the programmes.
As is shown in the pie chart, 20% of the people surveyed think it acceptable, for the product placement appears in the programmes naturally. And 15% of them consider it necessary for CCTV to make money from product placement, which is of great benefit to the development of CCTV itself.
However, among the people surveyed, more than one third of them complain that the product placement has nothing to do with the programmes. 25% of them even feel hurt seeing so much of it. Furthermore, the rest 10% hold the view that great harm has been done to the image of CCTV.
From the chart we can draw a conclusion that most of the people surveyed are against product placement in the programmes. In my opinion, product placement nowadays is almost unavoidable, but it should not damage the art of the show and should take the audience’s feelings into account.
(二)
你班同学开展了一场“司机醉驾是否应该处罚乘客”的讨论。请你根据下表提
I’m writing to tell you about the discussion we’ve had about whether passengers who ride in a car driven by a drunken driver should be punished.
A small part of the students approve of it for the reason that on one hand, this punishment can decrease the amount of the traffic accidents. On the other hand, it can improve the safety of passengers and drivers. Besides, avoiding riding in a car driven by a drunken driver is not only responsible for us, but also for the driver and pedestrians.
However, the majority of the students are strongly against this punishment in that they think it hard for passengers to judge whether the driver has drunk or not. What’s more, even the passengers know the driver has drunk, if the driver doesn’t accept their advice, it’s unfair to punish the passengers.
Personally, I think people who ride in a car driven by a drunken driver should be punished because the public’s safety is the most important.
作者分三个段落来完成此篇书面表达,先说明少数人赞成的观点,接着说明多数人反对的观点,最后给出作者自己的观点,并说明理由。结构紧凑,要点全面,作者观点鲜明,理由具有说服力。文章中作者使用了大量的高级词汇和高级结构,为文章增添了色彩。on one hand, on the other hand, besides, however, what’s more, personally等过渡词增强了文章的流畅性。
I’m writing to you about the discussion we’ve had about whether passengers who ride in a car driven by a drunken driver should be punished.
The minority of the students who are for the idea think that it can reduce traffic accidents and promote the safety of traffic. They also think avoiding taking a car driven by a drunken driver is an activity responsible for passengers and the driver and other people on the road as well.
On the contrary, the majority of the students are opposed to it. The first reason they give lies in that passengers have difficulty finding whether a driver is drunken. Apart from that, even if passengers know that the driver is drunken, it is unfair to punish them when the driver doesn’t take their suggestion seriously.
In my view, it’s traffic security that greatly matters and we
should punish those drunken drivers rather than the passengers.
该文的最大亮点是多处使用的复杂句式,体现作者娴熟的语言表达技巧。Be opposed to, take…seriously等高级短语的使用亦为文章增添了色彩。过渡词on the contrary, apart from, even if, in view, and等使用较为考究。综合全文的'这些特点,该理应为一篇优秀作文。
I’m writing to tell you about the discussion we’ve had about whether passengers who ride in a car driven by a drunken driver should be punished.
The minority of the students hold the opinion that punishing the passengers helps reduce traffic accidents and increase traffic safety. Not to ride in a car driven by a drunken driver is not only a responsible behavior for passengers but also for the driver and other people on the road.
The majority of the students, however, disapprove of the idea, stating that it is difficult for common passengers to know whether the driver has been drinking or not. What’s more, even if the passenger knows the driver has drunk alcohol and has attempted to persuade the driver not to drive, it is unfair to punish the passenger when the driver does not follow the advice.
As far as I am concerned, punishing passengers as well as the drivers is not only unfair but also hard to carry out.
Yours sincerely,
Li Hua
(三)
北京大学2010年将试行由中学校长实名推荐的招生改革。被推荐的学生高考成绩可获得30分的加分。2009年11月16日北大公布了39所有推荐资格的中学名单。北大这一举措在全国引起了一场激烈的争论。请根据以下要点给《中国日报》写一
will eoll students recommended by high school principals this years. The recommended students will have an extra 30 points added to their national college entrance exam scores. Peking University’s move has set off a nationwide debate.
On the one hand, some people in favor of it think there is no doubt that Peking University’s move is a bold attempt of reforming the educational system. In addition, it is also a guarantee for outstanding students or those gifted in some aspects that they have a chance to be admitted into first-class universities. Besides, this move will encourage the middle schools to pay more attention to the all-round development of the students.
On the other hand, some think there are a lot of disadvantages of this move. First chances are that some students try to cheat because 30 points is a great lure for them. Also,
it is unfair for most students in many other schools.
Personally, we should balance its advantages against its disadvantages. It is the college entrance examination that decides students’ future to a large extent. So I don’t think it’s a good idea or policy.
文章三段式写作,层次分明,结构清晰,文章中大量地使用了一些高级词汇如:reform, guarantee, be admitted into 和balance…against等,另外,最后一段的精心安排。
will eoll students recommended by high school principals this years. The recommended students will have an extra 30 points added to their national college entrance exam scores. Peking University’s move has set off a nationwide debate.
Supporters hold the opinion that by doing this Peking university attempts to reform the current university entrance system bravely. In addition, the policy can make sure that the students who have good qualities or special talents will be eolled by first-class universities. What’s more, it’s also an effective measure to drive high schools to focus on the students’ all-round development.
On the contrary, there is another voice. These objectors argue that there is no point in carrying out the policy. Firstly, it may lead to cheating. Besides, it’s against the principle that the universities entrance exam is held on an equal basis. So it’s unfair to other students. And they think there is no need to give extra scores to the recommended students, most of whom are excellent students.
From my point of view, I think it’s well worth having a try. After all, it’s a great leap in reforming the current university entrance system.
读完此篇作文,心中不禁感叹作者良好的英语语言驾驭能力,作者在文中简约有序地组织表达了所有的内容要点,用词精确谨慎,所选句式难易交错,固定句式及地道的短语赋予了文章别样的风采,在文末水到渠成地用了一句it’s well worth表达了自己的观点,精彩圆满地完成了写作目标。
University will eoll students recommended by high school principals this year. The recommended students will have an extra 30 points added to their national college entrance exam scores. Peking University’s move has set off a nationwide debate.
Some people approve of this move. They think this is the bold attempt Peking University has made at reforming the current university entrance system. This move provides quality students and students talented in certain subjects with an opportunity to enter first-class universities and ensure that they aren’t overlooked simply because of their performance in the national university entrance exam. Meanwhile, it will push high schools to pay more attention to the students’ all-round development.
However, quite a few people object to the move. Firstly, it many lead to cheating. Secondly, only 39 schools are qualified to recommend students, which is unfair to so many schools across the country. Thirdly, there is no point giving extra scores to those recommended students, for they are mostly top students and have no problem entering
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